Thank You for Arguing: What Aristotle, Lincoln, and Homer Simpson Can Teach Us about the Art of Persuasion

Front Cover
Three Rivers Press, 2007 - Language Arts & Disciplines - 316 pages
77 Reviews
Thank You for Arguing is your master class in the art of persuasion, taught by professors ranging from Bart Simpson to Winston Churchill. The time-tested secrets the book discloses include Ciceroís three-step strategy for moving an audience to action—as well as Honest Abeís Shameless Trick of lowering an audienceís expectations by pretending to be unpolished. But itís also replete with contemporary techniques such as politiciansí use of ďcodeĒ language to appeal to specific groups and an eye-opening assortment of popular-culture dodges, including:

The Eddie Haskell Ploy
Eminemís Rules of Decorum
The Belushi Paradigm
Stalinís Timing Secret
The Yoda Technique

Whether youíre an inveterate lover of language books or just want to win a lot more anger-free arguments on the page, at the podium, or over a beer, Thank You for Arguing is for you. Written by one of todayís most popular online language mavens, itís warm, witty, erudite, and truly enlightening. It not only teaches you how to recognize a paralipsis and a chiasmus when you hear them, but also how to wield such handy and persuasive weapons the next time you really, really want to get your own way.

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A great and thorough introduction to the art of debate. - Goodreads
Interesting concepts, but a bit difficult to read. - Goodreads
The writing is humorous and easy to understand. - Goodreads
Fabulous introduction to the art of rhetoric. - Goodreads
This book is hilarious introduction to rhetoric. - Goodreads
Easy to read with many cute stories throughout. - Goodreads

Review: Thank You for Arguing: What Aristotle, Lincoln, and Homer Simpson Can Teach Us About the Art of Persuasion

User Review  - Andrew Webster - Goodreads

Some good points but annoying boxes and layout. Read full review

Review: Thank You for Arguing: What Aristotle, Lincoln, and Homer Simpson Can Teach Us About the Art of Persuasion

User Review  - Tj Wilson - Goodreads

I applaud the author's call to inculcate everyone in rhetoric, the good and the bad, but I do not applaud the author condoning the use of manipulative rhetoric with the ignorant. I think that the ... Read full review

About the author (2007)

JAY HEINRICHS has spent more than 25 years in publishing as a magazine writer, editor, and executive.

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