10 Steps to Successful Business Alignment

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American Society for Training and Development, Mar 21, 2012 - Business & Economics - 216 pages
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Defining business alignment as the process of “ensuring that a new project, program, or process is connected directly to business impact measures, usually expressed in terms such as output, quality, cost, or time,” 10 Steps to Successful Business Alignment offers concrete, detailed input, suggestions and now-how on how to plan for, implement, create, and maintain effective alignment for projects of nearly every size and scope. This book covers the full spectrum of issues related to alignment, including planning the alignment with clients; determining payoff, business, performance, and preference needs; addressing high-level objectives; measuring impact; reporting the results of the alignment; and more.

 

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Contents

Discuss Business Alignment with Clients
1
Determine Payoff Needs
17
Identify Business Needs
27
Identify Performance Needs
41
Identify Learning and Preference Needs
55
Set Higher Levels of Objectives
63
Design for Results
77
Measure the Business Impact
99
Isolate the Effects of the Program
115
Report the Results of Business Alignment
135
References
155
Business Alignment Examples
157
Index
169
About the ROI Institute
173
About the Authors
175
Copyright

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About the author (2012)

Jack J. Phillips, PhD, is chairman of the ROI Institute and a world-renowned expert on measurement and evaluation. Phillips provides consulting services for Fortune 500 companies and workshops for major conference providers worldwide. Phillips is also the author or editor of more than 30 books and more than 100 articles. His work has been featured in the Wall Street Journal, Bloomberg Businessweek, Fortune, and on CNN.
Patti Phillips is president and CEO of the ROI Institute and is the ATD Certification Institute's 2015 CPLP Fellow. Since 1997, she has worked with organizations in more than 60 countries as they demonstrate the value of a variety of programs and projects. Patti serves on the board of the Center for Talent Reporting, as Distinguished Principal Research Fellow for The Conference Board, and as faculty on the UN System Staff College in Turin, Italy. Patti has written and edited numerous books and articles on the topics of measurement, evaluation, and ROI. Recent publications include Measuring the Success of Leadership Development, Making Human Capital Analytics Work, Measuring the Success of Learning Through Technology, Measuring the Success of Organization Development, and Measuring Leadership Development: Quantify Your Program's Impact and ROI on Organizational Performance.

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