151 Quick Ideas to Inspire Your Staff

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Career Press, 2005 - Business & Economics - 208 pages
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Annotation Jerry Wilson is a successful entrepreneur and business and marketing consultant. He has spent more than 25 years researching what his clients-businesses large and small-have done to be successful in today's market-place. These powerful ideas work! Each is presented in a bite-sized package that allows instant execution. No long chapters with endless justifications, pontifications, philosophy, and personal stories. Just 151 great, practical ideas any business manager and owner can use to make an immediate difference in their business success. For most businesses, attracting new employees and getting existing employees to succeed is a never-ending task, often rooted in inefficient hiring practices, misunderstood motivational techniques, inadequate training, and high employee turnover. 151 Quick Ideas to Inspire Your Staff takes the mystery out of motivating employees. The basic concept: Inspire employees to create and maintain delighted repeat customers! This book demonstrates that business owners don't have to constantly replace employees or use artificial incentives and harsh methods to get employees to help the business succeed. 151 Quick Ideas to Get New Customers provides an ongoing plan with proven tactics to keep the phone ringing and the door swinging. Attracting new customers seems like a never-ending effort mired in uncertainty, frustration, and knee-jerk reactions. Wilson demonstrates that you don't have to use expensive and never-ending sales events, coupled with expensive advertising and energy-zapping promotions, to turn on a constant, inexhaustible flow of new prospects. How much could just one good idea be worth to you? How about a fortune! Don't overlook the little things that could make your business a success. Follow some of Jerry Wilson's 151 proven ideas and discover amazing results ... fast! Pick up these first two 151 Quick Ideas books and watch for many more quick ideas in future seasons.
 

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Contents

Foreword
9
How to Use This Book
11
Work on Not in Your Business
13
A Better Way to Think Feel and Act
14
IASM
15
We Care and You Matter
16
Your Job Is All About THEM
17
The Why Is What Everyone Overlooks
19
The Man in the Mirror
111
The H E L M Principle
112
When 2 People Know
113
Mom Sunday School and a Grand Jury
115
Faith Failure and Forgiveness
116
Inside and Outside Listening Mechanisms
117
Work ON Not IN Your Business
118
Boss Heal Thyself For You Are the Problem
119

Creating Your Magnet Story
20
To Sell Again and Again and Again
22
Steal Dont Invent Your Success
23
No Man Can Serve 2 Masters
24
Teamwork
25
Setting Your Standards
27
Turning Every Worker Into a CRM
28
What We Expect of You
29
Dont Compete With Yourself
30
Too Soon Old and Too Late Schmart
32
Mother Teresas Advice
33
123 Is Your Job Description
34
Your Company
35
Your Employees
37
How to Park Your Ego
38
Own Their Head Heart and Soul
40
Who Gets the Credit?
41
Catalog and Use Those Tribal Stories
42
If You Have Time to Lean
44
Roadblocks and Resources
45
Your Brand Promise
47
You Are in the People Business
48
You Will NEVER Understand People
49
Nobody Notices Normal
51
Critical First Impressions
52
Hire Winners and Fire Your Losers But Do It Right
53
The Must Checklist
55
Invest in People
56
A Chance to Take a Chance
57
The 35 Card System Agenda Jogger
58
Horses and People Breeding and Past Performance
60
Discrimination Is Alive and Well
61
Be a Magnet and Attract the Best
62
Hiring Smart Means Never Selling the Job
63
Invest in Yourself
65
Invest in Your Team
66
Invest in Your Customers
67
Give Em a Great Reputation
68
Can We Be Friends?
69
Protect Yourself From Workers With Selective Memory
71
Why There Is No Such Thing as Fair in Managing and Motivating People
72
Types of Motivation
74
My Job Is to Sell YouYES YOU CAN
75
Understanding the Role of Acceptance in Motivating Others
76
The 3 Things That Will Create Instant Team Synergy
77
Why Great Leaders Never Judge or Confront Their People
79
Its All About Outcomes Stupid
80
The 1 Deadly Error Managers Make When Delivering Criticism
81
CP1 EN1
83
Leadership
85
Courage vs Conformity
86
To Be Effective Do More Than Walk the Talk
87
Create a Salad Bar
88
Your Way or the Highway
90
Your Speed Their Speed
91
What Is Your Role in Inspiring People in a World of Negative Messages?
92
Dont Be a KnowItAll
94
Shoveling Coal and 4 Crucial Questions
95
Your Culture Is NOT a Democracy
96
Know the Difference
98
You Cant Be Fired Unless
99
Kill the Snake
100
Equal Rights
102
ASKIt Is Easier to Stay Out of Trouble
103
Are You a Conformist?
104
Sell Your Unique StrengthsNo Layoffs
106
Monkey See Monkey Do
107
Read Your Job Description
108
Intentions Are as Important as Actions
109
The 1 Thing You Must Do to Get Employees to Respect You
110
It Wont Get Better With Age
121
Facelift Extreme Makeover Good Getting Better
122
How Smart People Learn
123
Chasing Symptoms
124
You Must Know You Dont Know
126
Checklists Are a Must
127
Zero Defections and Postmortems
128
Consistency
129
Your Hall of Fame
131
Your Wall of Shame
132
The Oxen Principle
133
The Kiss of Death
135
Correct Your Thinking Retraining
136
Keyoka
137
Your ABCs and 1000 Little Things
138
Green Is Growing Red Is Rotting
140
Teacher Preacher Coach or Shrink?
141
Using McMeetings
142
The Hidden Payoff in Training Events
144
Uncle F E S S
145
Do You Have ReasonsOr Excuses?
146
What Is True Empowerment?
147
MMFI
149
Praise Paper and Criticism
150
Feel the Fear
151
They Dont Know How Much You Care
152
Show Them You Love Them
153
Friendly and Firm But Is It Fair?
155
Little p Big E
156
A Willing Spirit
157
What Do You Think?
158
How to Follow the Wise Judge Principle in Dealing With People
160
Your Door Is Open
161
Weasel Words
162
A Family Affair
164
Egocentric
165
The Only Thing That Works When People Are OffTrack
166
Your Best Is Not Enough
167
Fringe Benefits
168
Annual Revenues Stink
169
You Should Be Arrested
170
If They Need a Raise Fire the Boss
172
Correct and Move On
173
Catch Them Being Good
174
Focus on Behavior Not People
175
Get Mad
176
Traditions
177
Care and You Matter to Me
179
Caring and Sharing
180
Old Chinese Wisdom
181
Nothing to Hide Hide Nothing
182
Am I Fairly Paid?
183
Beware of the Seniority Trap
184
Rank Has Its Privileges
185
Want Loyalty? Get Yourself a Dog 141 Control Benefits Costs by
187
Measuring and Monitoring PL Creep
188
Show Me the Money
189
Behavior Outcomes
190
Me to We
191
Your Definition of Success
192
Your Inspiration Their Perspiration
194
Technology Requires Investment
195
Today Tomorrow and the Future
196
How to Fire People and Have Them Say Thank You
197
Your ToDone List
198
Buy My Books and Use Them
200
Index
201
About the Author
207
Copyright

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About the author (2005)

Jerry Wilson has spent more than 25 years researching what his businessespeople need to do to be successful in today's marketplace. He is a successful entrepreneur and consultant and an accomplished professional speaker. He is also the author of Word of Mouth Marketing, as well as 138 Quick Ideas to Get More Clients (with Howard L. Shenson), and How to Grow Your Auto Parts Business. Wilson has been published in Entrepreneur magazine, Success Magazine, Master Salesmanship and Personal Selling Power, among others. He lives in Indianapolis, IN.

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