Eighty Godey's Full-color Fashion Plates, 1838-1880

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Courier Corporation, Jan 1, 1998 - Design - 80 pages
Superb illustrations from a rare source provide authentic views of evolving Victorian fashions — from high necklines, elongated bodices, and fitted bonnets to extravagant bustles. The meticulously reproduced plates include depictions of dresses, gowns, and coats as well as accessories. A must for costume designers, cultural historians, and fashion enthusiasts. Introduction. Captions.

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Page iv - Spring and autumn bonnets, materials for dresses, jewelry, envelops, hair-work, worsteds, children's wardrobes, mantillas, and mantelets, will be chosen with a view to economy, as well as taste; and boxes or packages forwarded by express to any part of the country.
Page iv - When goods are ordered, the fashions that prevail Here govern the purchase ; therefore, no articles will oe taken back.
Page iii - Fashions' ... is not given as a pattern for imitation, but as a study for each reader to examine and decide how far this costume is appropriate to her own figure, face and circumstances. This exercise of individual taste is sadly neglected by our fair countrywomen. We seem willing to adopt almost any and every frippery ornament invented by French and English milliners in order to dispose of old or antiquated materials to the 'universal Yankee nation.
Page iv - ... to this fantastic deity. We are still rocked in fashionable cradles, and buried in fashionable coffins — and in all the intermediate scenes of our existence, we feel the influence, and acknowledge the supremacy of the grand enchantress.
Page iii - ... unnatural fashion that comes from the most dissipated foreign circles, — she is in bad taste, because she does not represent either her character, her education, or her good points. She looks like a second-rate actress, when she is, in fact, a most thoroughly respectable, estimable, lovable little girl, and on the way, as we poor fellows fondly hope, to bless some one of us with her tenderness and care in some nice home in the future.
Page iv - Our readers will notice a striking improvement in the style of our recent fashion plates. We give, this month, the latest fashions for ladies and children, in the form of a domestic scene, which serves at once to exhibit the last fancy in dress, and the most recent improvements in the form of the cradle, easy chair, foot-cushion, etc. Where fine touches of art can be thrown in 'after this fashion...
Page iv - By the time of the Civil War it had undoubtedly overtaken Godey's in the circulation race, and its claim in 1866 that "Peterson's has now, and has had for years the largest circulation of any ladies' periodical in the United States, or even in the world" 9 was truthful. The figure quoted for Peterson's in the first Rowell directory (1869) was 140,000, and a few years later it went to 165,000. The magazine was slimmer during the war, but it looked more prosperous after peace was declared. By 1870...
Page viii - Illusion veil, caught in front with a bunch of orange blossoms; the hair is rolled from the face, and arranged in a waterfall at the back.
Page vii - The Fashions in this number do not require any description. They are beautifully simple. The children's dresses we think must please.
Page iii - What fluttering of ribbons and silk tassels, and displays of cloaks with gaudy hoods and linings!

About the author (1998)

JoAnne Olian is a former curator of the costume collection at the Museum of the City of New York and the author of numerous books on the history of fashion.

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