8vo: On The Outside

Front Cover
Springer Science & Business Media, 2005 - Design - 532 pages
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On the outside survey's 8vo's work from 1984-2001, including Octavo, the international journal of typography and its influence in the emergent typographically-led design movement in the UK and internationally during the late 1980s and through the 1990s. The emphasis is on process: trying to reveal how 8vo's design got made rather than simply showing finished jobs. A number of hand-made and computer generated stage by stage mock-ups are featured.
Written and designed by Mark Holt and Hamish Muir, two of the founding principals of 8vo, the story's told it how it was - the everyday struggles of working with clients, typesetters, printers, and later on computers. Like many of their contemporaries, 8vo were working during a period of considerable change within the design industry - the book places 8vo's work within the context of this revolution; from paste-up to desktop.
 

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Contents

Introduction
4
Lars Müller
5
People
9
Typesetting and print technology
10
Timeline
11
Places
16
On the outside
17
Starting off Factory Records The HaciendaTrust and loyalty
24
Flexible identities
237
Computer graphics
254
Making it up as you
255
Jobs which design themselves
262
Keeping things simple
268
How simple can we make
275
The Late Show
292
As seen on
294

8vo partnershipTime Out ads 2D sculpture paper
28
All hands to the pump
52
Some kind of artists
58
Octavo International Journal of TypographyPassion Ambition Faith
86
Typographic journal typographic journey
96
Octavo 86 1Octavo 86
104
3
105
From millstone to milestone 2D sculpture glass2 days
118
Working with whats there
140
Real jobs for real people
150
Vini Reilly hair by Andrew BerryReengineering
155
Its our magazine
166
So what do we do now? Hacienda 7
178
Museum Boymansvan Beuningen
186
Which Futura?
200
The madness of making
220
Appropriate modulation
221
Visual engineering
230
Working from the inside
298
Octavo 90 7
304
Visual engineering in extremis
309
Designer as storyteller
344
The end of the beginning
357
Twoinone
378
New media and the death of print
382
Form follows content but occasionally not
394
Information interface
400
Farewell Wim Crouwel
405
8vo London
429
Visual engineering an 8vo font
438
Edinburgh rock
454
8vo
474
Jobs which design themselves eventually
492
Over and
511
Wolfgang Weingart Take the road not taken and dont overanalyse 232 Friedrich Fried 8vo visual engineers 424 Wim Crouwel The broken surface ...
516

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