ABC's of Library Promotion

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Scarecrow Press, 1980 - Bibliothèques - Relations publiques - 242 pages
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Designed for libraries of all kinds and all sizes, Sherman's techniques and principles are practical, accessible, tested, and effective.

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Contents

THE NECESSITY OF PUBLIC RELATIONSD3
3
WHAT MAKES LIBRARY PUBLIC RELATIONS
12
DEVELOPING THE LIBRARY IMAGED24
24
Copyright

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