A Complaint Is a Gift: Recovering Customer Loyalty When Things Go Wrong: Easyread Super Large 20pt Edition

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ReadHowYouWant.com, Feb 20, 2009 - Business & Economics - 344 pages
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FOR ANYONE WITH CLIENT/SERVICE RELATIONSHIPS

User Review  - Anonymous - Borders

Even better than the first edition. For any executive who understands that truly satisfied clients breed the best opportunities for more clients, "A Complaint Is A Gift" is a powerful tool to be ... Read full review

Contents

Putting the Complaint Is a Gift Strategy into
1
Creating Better Customers with Goodwill Continued 1 8 When Customers Go Ballistic
28
Its All in the Words Responding to Written Complaints 76 10 From a Whisper to a Global Shout
126
Dishing It Out and Taking It In The Personal
158
When You Complain Make Sure You Are Giving a Gift 199 CONCLUSION Looking to the Future
223
acknowledgments
304
Index
317
Copyright

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