A Guide to Successful Consulting: With Forms, Letters and Checklists

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Government Institutes, Dec 1, 2011 - Business & Economics - 272 pages
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Many consultants are forced to learn the basic principles and techniques of consulting on the job. Even though this lack of preparation can lead to several problems that could be avoided, there are few practical resources available to guide the new consulting professional to an understanding of what is required for a successful consulting practice. In A Guide to Successful Consulting, author Steven C. Stryker presents an essential introduction to the fundamental concepts and tools of the successful consultant. This book describes, through a comprehensive approach that unites theory and practice, consulting principles for all those wishing to expand their abilities to initiate and implement organizational change. It lays the groundwork for the perceptive handling of each assignment through the integration of knowledge, experience, and instinct. It thoroughly examines the major aspects of a consulting assignment, along with the required practical skills and techniques. Explanatory graphics and case studies based on real-world examples abound to ensure that ideas can become roadmaps to developing important consulting tools. Take-away checklists and tables of useful information provide a practical way for consultants to review and apply the necessary knowledge for successful practice. This book enables aspiring consulting professionals to have a better grasp of the environment and challenges of the practice of professional consulting today.
 

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Contents

Chapter 01 So You Want to Be a Consultant?
1
Chapter 02 Deciding to Be a Consultant
5
Chapter 03 Opening the Practice
13
Chapter 04 Marketing
33
Chapter 05 Securing the Contract
59
Chapter 06 Carrying Out the Consulting Engagement
77
Chapter 07 Using Advertising and Promotion Effectively
89
Chapter 08 Controlling for Profit and Growth
103
Chapter 09 Practicing Ethics in Everyday Consulting
133
Chapter 10 Consulting for the Public Sector
163
Chapter 11 Consulting Abroad
191
Chapter 12 Expanding Your Consulting Practice
217
Chapter 13 Looking Ahead
261
Index
271
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About the author (2011)

Steven C. Stryker has been a professional consultant for over 30 years. He is the author of Principles and Practices of Professional Consulting (2010).

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