A Rising Tide: Financing Strategies for Women-Owned Firms

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Stanford University Press, May 30, 2012 - Business & Economics - 288 pages
Women-owned firms represent an increasingly important segment of the small business sector. According to the most recent data from the U.S. Census Bureau, there were 7.8 million women-owned firms in the United States in 2007, generating $1.2 trillion in revenues and providing employment for 7.6 million people. A Rising Tide presents the financial strategies that have helped today's bold and creative women entrepreneurs to succeed. The authors take a "lifecycle approach" in discussing the issues and strategies for different types of women-owned firms, from nascent and home-based firms to growth-oriented and technology-based enterprises. Each chapter includes real-world cases studies featuring women entrepreneurs as a way to bring the book's lessons to life. Uniquely, this book ties together the latest research on financing women-owned businesses and its implications for actual or potential entrepreneurs. Drawing on the Kauffman Firm Survey, a longitudinal survey of over 4,000 new firms, the authors are able to provide particularly useful conclusions, making this a must read for the thousands of women who are starting or may start businesses in the next few years. Click here to view the book trailer.

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Just picked this up at a business Expo in Hartford, CT after hearing Susan Coleman speak about women and business finance strategies. Fantastic speaker - including lots of data driven explanations that kept the entire audience captive. Can't wait to read it!


Whats the Scoop on Women Entrepreneurs?
What Do We Know About the Financing Strategies of WomenOwned Firms?
3 One Size Does Not Fit All
The Nascent Firm
The Risks and Rewards of a HomeBased Business
One for All and All for One
Financing HighGrowth Firms
Women and TechnologyBased Firms
Financing MinorityOwned Firms
A Global Perspective
11 Its a Wrap What Have We Learned?

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About the author (2012)

Dr. Susan Coleman is a Professor of Finance at the University of Hartford. Dr. Alicia Robb is Senior Research Fellow at the Ewing Marion Kauffman Foundation and is the Principal Investigator on the Kauffman Firm Survey. She is co-author of Race and Entrepreneurial Success: Black-, Asian-, and White-Owned Businesses in the United States.

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