A Writer's Guide to Book Publishing
Penguin Group (USA) Incorporated, May 22, 1981
This is the essential professional's guide to getting a book published - and then marketed successfully. In accessible, down-to-earth language, the reader is taken through every aspect of the publishing process. Included in this completely revised and expanded edition are discussions on the use of computers in preparing manuscripts; the electronic, multimedia, and audio cassette markets; superstores; and telemarketing. There is invaluable coverage of textbooks, children's books, trade books, small presses, university presses, vanity presses, and book packagers.
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HOW TO APPROACH A PUBLISHER
HOW A PUBLISHER EVALUATES A PROPOSAL OR
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