A business model analysis of Robert Bosch
Seminar paper from the year 2012 in the subject Business economics - Operations Research, grade: 1,0, University of Applied Sciences Hanover, course: Strategic International Management, language: English, abstract: „Invented for life“– that is the slogan of Robert Bosch (RB). By following this guiding principle the last 125 years, RB has become a leading multinational supplier of technology and services. The main objective of the present paper is to analyze the business model of RB and the aspects relevant for its success by focusing on three business model components. The first component, which is analyzed in chapter 2, is the strategic component. It includes the strategy, the core competencies, and the networks of RB. The second component, presented in chapter 3, is the market component, which is focused on the product supply, the customers, and the revenue streams. The third component, shown in chapter 4, is the value-added component. Within this component, the key activities and key resources of RB will be examined further.
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100 percent 2010 by business analysis of Robert Anti-lock braking system Automotive Technology business BeBosch BeQIK billion Euros Bosch Business System Bosch GmbH 2011a Building Technology business model analysis business sector Consumer business sectors Automotive Business System BBS Car Multimedia company’s core competencies customer satisfaction survey divisions of RB Electronic stability control Figure Hannover House of Orientation http://www.bosch.de/start/content/language2/html/867.htm illustration in dependence Industrial Technology key activities Key resources Laura Parlabene market component model of RB model of Robert networks Osterwalder pages will present percent Bosch-owned Pigneur private customers product supply RB aims relevant resources at RB revenue by regions revenue in 2010 revenue streams Robert Bosch GmbH Robert Bosch Hausgeräte Sales revenue satisfaction survey 2007 sectors and divisions sectors Automotive Technology share of sales Splitting the revenue strategic component Strategic International Management subsidiary Bosch supply of RB Technology business sector three business sectors value-added component vision of RB ZF Steering Systems