A design manual
This book focuses on the basic essentials of generic 2-dimensional design—helping today's learners think about and explore ways of approaching their work in their chosen design field. Using a conversational humorous tone and easily recognized, often common-place illustrative materials, it first explores each of the elements of design individually, then explains the principles of design, and finally, shows how elements and principles are combined in the design process. For designers and future designers.
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3-D design actual space approximate symmetry artist balance system black squares blue Brainard bright called chocolate cake color mixture color temperature color wheel common complement considered contour line contrast Courtesy creative license dark value darker Diagram Dividing Space drawing Duane Hanson dull elements example feel focal point formal balance geometric shapes Georgia O'Keeffe grid Gustave Caillebotte happens Ideas to Try identical Identify implied axis informal balance intensity KEYWORD to remember kind of balance kinds of shapes light value lighter linear shapes look at figure materials medium ments method motif negative shapes negative space nonobjective shapes Oneida Ltd painting perceived Photo Researchers Piet Mondrian pigments placement positive and negative primary colors problem produced by mixing radial balance refrigerator repeat repetition Review rhythm secondary colors space division subtractive color SuperStock surface tension texture thing three-dimensional three-dimensional space tool two-dimensional unity usually visual path visual weight yellow