A Guide for Retail Advertising and Selling

Front Cover
National Association of Better Business Bureaus, Incorporated, 1938 - Advertising - 88 pages

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Contents

Introduction
3
Trade Names
14
Statements
26
Not On Sale and Bait Advertising
32
Food
43
Furs
49
Jewelry
55
Leather Goods Shoes and Gloves
63
Pottery and Glassware
70
Tires
77
Copyright

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