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chapter one Page
ITS PURPOSE AND FUNCTIONS Lex Hornsby
RECOGNISING THE PROBLEMS R A PagetCooke
7 other sections not shown
activities advertising agency Arthur Rank Associated Television Association British British Broadcasting Corporation broadcasts campaign cinema client colour committee concerned consultant cost Council Director documentary film editor effective Empire Marketing Board enquiries ensure entertainment film example exhibition exhibitors fact feature film producers firm Fleet Street function give groups house journal Ian Harvey important Independent Television Authority industry Institute interest interviewers journalists large number London magazines means ment newspapers non-theatrical operation opinion surveys organisation overseas paper particular photographs picture planning practice of public present press conference printed matter printer PRO's problem producer programmes public opinion public relations department Public Relations Officer questions radio recognised responsible sample script sound specialised sponsored film staff stage story technical technique television theatrical producer tion trade United Kingdom