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Opening a Bookstore Ron Barney
Choosing a Location Gordon W Bryant
ShoppingCenter Locations Gerald N Battle
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40 per cent advertising American Booksellers American Booksellers Association basic best-sellers Book sizes Books in Print bookseller's Booksellers Association bookshop bookstore budget buyer cards cash chart of accounts chess children's books Children's Literature Christmas copies cost customers dealers designed display edition employee Ernst & Ernst expenses figures fixtures gross gross margin gross profit important interest inventory control invoice jobber keep list price mailing markdowns mass-market merchandise month obscenity offer operating owner's equity paper paperback promotion publisher's Publishers Weekly purchases R. R. Bowker radio reason records remainder rent retail returns selection sell seller shelves shopping center sidelines sold space staff tion titles trade turnover usually volume wholesaler York