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STATEMENT OF THE RESEARCH PROBLEM
FINDINGS AND DISCUSSION
2 other sections not shown
absorbency active sports active sportswear market active wear air permeability appropriate better than expected Bicycling shorts Chi-square analysis chi-square test consumer awareness Consumer Satisfaction Cross-country skiing Cycling jersey Daily News Record department stores develop direct mail consumers durability Eddie Bauer Fiber Content form of introduction introduction to polypropylene investigate L. L. Bean Length of Ownership Less than expected levels of satisfaction lightweight linear density Long underwear lower levels mail order catalogs marketing strategies melting point method Moss Brown non-allergenic nylon origin of introduction outdoor clothing stores perceptions of polypropylene Polyester polypro polypropy polypropylene apparel consumers polypropylene fiber Polypropylene Finds polypropylene garments prepurchase perceptions pylene questionnaire quick drying Reason for Purchase relationship between satisfaction repeat purchase respondents Running shorts salesperson sample satisfaction for polypropylene satisfaction with polypropylene shirt Socks softness STATGRAPHICS stretchability suggests Textiles thermal comfort tion warmth when wet washability wear perception wickability wool worn