Absolut Book.: The Absolut Vodka Advertising Story
A New York Times bestseller, Absolut Book is the behind-the-scenes account of the birth and growth of this award-winning campaign and provides a definitive illustrated history of one of the most successful ad campaigns ever. It is a collector's delight with nearly five hundred ads.
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LibraryThing ReviewUser Review - ChrisWeir - LibraryThing
Fun coffee table book about the history of the Absolut ads in the US. Lots of full color pages of the ads as they would have appeared initially. Also has a blurb about each of the ads and how they ... Read full review
LibraryThing ReviewUser Review - AnnThatcher - LibraryThing
Who really wants to know the history of an ad campaign? Everyone who has anything -- they want seen. And who better to learn from - Absolute with their history of extraordinary popularity of the ads. Art? Yes! Absolutely Freak-n fabulous fascinating ads turned into master peices. Read full review