Acting in Industrials: The Business of Acting for Business

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Pearson Education, 1994 - Performing Arts - 154 pages
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When IBM wants to introduce a new product to the market, they show a video to their sales force demonstrating it in action. When WordStock wanted more bookstores to install their inventory system, they sent a video to their display at the American Booksellers Association meeting. Who stars in these videos? There is a whole world of employment for actors that many don't know about, or to whom it's still a mystery: the world of Industrials. Bill Steele has worked in hundreds of corporate videos; he knows how they work, and he knows how to get work in them. Among the features of this informative, engaging, and valuable book:

  • Making the "Business" transition
  • Video Production essentials for actors
  • Industrial headshots and resumes
  • Looking for work in industrials.

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Contents

Industrial Video Overview
1
Making the Business Transition
16
Video Production Essentials for Actors
31
Copyright

7 other sections not shown

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About the author (1994)

William Paul Steele is a working actor who has appeared in hundreds of industrial films and videos. His acting experience ranges from summer stock to weather announcing, talk shows to commercials. In addition to being on the theatre faculty at the University of Southern Maine, Bill is a drama critic for the Portland (Maine) Press Herald, a theatre columnist for the Maine Sunday Telegram, and co-host of the Maine Public Broadcasting TV show Power and Steele on Theater. He lives with his wife, Eleanor, in Falmouth, Maine.

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