Advertising and the Market Process: A Modern Economic View

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Pacific Research Institute For Public Policy, 1988 - Business & Economics - 212 pages

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Contents

Why Is Advertising Perceived as a Problem?
8
Conclusion
15
The Traditional Economic Critique of Advertising
17
Copyright

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About the author (1988)

Robert B. Ekelund Jr. " "Auburn "University " ." He is the author of numerous books, including"The Marketplace of Christianity "with Robert D. Tollison and Robert F. Herbert. ?

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