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Overview of False Advertising Litigation
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2d Cir 9th Cir act or practice action actual adver advertiser's advertising claims affd alleged American Home Prods Analgesic applied Better Business Bureau Bristol-Myers Broadcasting cease and desist cert citation omitted clinical studies Code Ann commercial speech complaint conduct constitute consumer survey Consumers Union copyrighted Corp corrective advertising court found court held D.C. Cir damages defendant defendant's denied disclosure endorsement evidence example false advertising Federal FTC Act FTC order FTC's implied claims Indus Internal Analgesic investigation issue Jartran Johnson & Johnson labeling Lanham Act litigation McNeilab ment misleading Pfizer plaintiff Policy Statement preliminary injunction prior Procter & Gamble prohibiting protected public figure reasonable basis regulation remedy Second Circuit section 43(a specific Stat statute Sterling Drug substantiation sumer Supp supra note television Thompson Medical tion trade U-Haul unfair or deceptive Union of United violation Warner-Lambert