American Graphic Design and Advertising 25

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Harper Collins, Jan 5, 2010 - Design - 336 pages
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In addition to the 20 categories the American Corporate Identity Series has traditionally presented, the new book will now include the best of the following design categories:

Advertising (print - magazine ads, etc.), Advertising (Web), Billboards, Direct Mail, Posters, Publication Design, Typography, Logos, Retail Environments

The new categories are in addition to the corporate identity categories that have made this annual a success:

Complete Corporate Identity Programs, Packaging, Tags, Bags, Labels, & Boxes, Business Cards, Stationery, Announcements, Cards & Invitations, Promotions, Wearables, Menus, Brochures, Annual Reports, Calendars, CDs, Web sites, Signage & Environmental Graphics, Trade Show Displays, Green/Sustainable Designs, Corporate Identity Manuals, Trademarks & Logos, Student Work

Several hundred creative design firms have work included in American Advertising and Design 25, ranging from the well known to the up-and-coming. Many trendsetting styles have first appeared in this series since its inception, making this book the must-have reference for every designer′s book shelf.

 

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Contents

Panel of Judges
7
LogosTrademarks
51
Advertising Print
77
Advertising Internet
87
Annual Reports
103
Billboards
123
Business Cards
183
Packaging
193
Posters
231
Promotions
241
Publication Design
249
Stationery
265
TagsBags
287
Typography
293
Wearables
299
GreenSustainable Design
311

Direct Mail
201
Environmental GraphicsSignage
211
Packaging
219
Index
332
Copyright

About the author (2010)

A noted authority on the subjects of graphic design, logo design, and corporate branding, David E. Carter has produced over 100 best-selling books in those fields, including The Big Book of Logos, The Big Book of New Design Ideas, and The Big Book of Business Cards. He is currently working on several new corporate identity books.

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