An Analysis of Antitrust Policy Toward Franchising

Front Cover
University Microfilms, 1970 - Antitrust law - 580 pages

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Contents

THE CONCEPQUAL BASE
19
mracnmen VERTICAL MARKET sraucws _
49
CONTRACTUAL CONTROL IN VERTICAL MARKET STRUCTURES
106
The Franchise Schema
109
The Department of Justice and the Federal Trade Commission
128
Contractual Vertical Restraints Affecting
131
Summary
153
INTRABRAND COHPETITION Z155
158
VERTICAL
191
Two Vertical Trademark Licensing Cases with
199
Summary
209

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