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Qualitative Methods TimeSeries Analysis and Projection
CDECISION MAKING DURING THE PRODUCT LIFE CYCLE
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accuracy applications approach assumptions basis Box-Jenkins causal CD CD changes Chapter companies competitive considered consumer Corning Glass corporate cost critical events Cross-impact analysis curve data points decision Delphi method dependent deseasonalized determine disaggregation econometric models economic effects established estimates evaluate example experts exponential smoothing factors Figure flow chart fore forecasting error forecasting techniques future groups growth rate identify important increase independent variables indicated industry input-output input-output models inputs introduction inventory long-range major manager manufacturing market research market share marketing strategies moving average needed new-product niques nomic obtained occur output overall patterns penetration performed pipeline possible potential predict problem product life cycle profit projection qualitative rapid-growth stage regression analysis relationships sales rate seasonals Sector Shiskin signals significantly situation statistical techniques sumer tech time-series analysis tion tracking trend trend-cycle turning points weight