Art Activities from the World of Advertising
Enter the exciting worlds of advertising, communication, and art, and introduce students to principles and processes of visual communication with these hands-on, classroom-ready activities. Designed as a resource for those with little or no previous art experience, this book provides teachers with interesting ways to teach students about layout, design, illustration, collecting information about products and consumers, terminology, and copywriting. The book includes step-by-step instructions, checklists of supplies, reproducibles - even suggestions for integrating the lessons with other subject areas. Written for elementary students, these projects are easily adapted for a variety of ages. Grades 1-4.
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Chapter 2ADVERTISEMENT CONSTRUCTION
Chapter 3COLLECTING INFORMATION
Chapter 4ADVERTISING MEDIA
2 other sections not shown
1997 Debi Englebaugh advertisement activity advertisement in figure Art Activities Athletic Shoes attract BAIT AND SWITCH billboard blurb brand brochure business card caption copy and art coupon Create a rough Design an advertisement direct mail Door hangers Drawing and writing drawing tools gift certificate glue Group package headline and body History Lesson information to include Insert Instructions Select layout list of ideas Literature Lesson logo magazine advertisement method of advertising Old magazines paper ISBN paper to write phone number Photocopy of figure picture Points to Remember Practice paper Instructions product or service Proofread and revise reader Recall Test revise the copy revise the draft revise the rough rough draft Sample Scissors serif sketch slogan Supplies Teacher Ideas Press trading card transfer the completed transfer the information types of headlines viewer white space World of Advertising write a list Writing and drawing writing copy writing tools Instructions