Autumn of the Moguls: My Misadventures With the Titans, Poseurs, and Money Guys Who Mastered and Messed Up Big Media

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Harper Collins, Oct 1, 2004 - Biography & Autobiography - 400 pages
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Astute, brutally honest, and always provocative chronicler of assorted media-world implosions Michael Wolff has sorted through the wreckage of fallen media empires and fearlessly deconstructed the peculiar psychology behind the mess. A former media entrepreneur himself, Wolff has had a ringside seat as the conglomeratized worlds of newspapers, magazines, television, radio, and the Internet have taken often bewildering turns.

In Autumn of the Moguls, Wolff explains it all, taking on the great (and not-so-great) characters of the age, including:

  • AOL Time Warner's Gerald Levin, Steve Case, Bob Pittman, and Walter Isaacson;
  • New York Times publisher Arthur Sulzberger Jr.;
  • Viacom's Sumner Redstone and Mel Karmazin;
  • Disgraced domestic goddess Martha Stewart;
  • Would-be media empress Tina Brown;
  • Legendary kahuna Barry Diller;
  • Media mogul turned New York City mayor Michael Bloomberg;
  • Disney czar Michael Eisner;
  • And an outrageous cast of self-proclaimed creative geniuses, short-sighted (and often short) financiers, and shameless politicians who attempt and frequently succeed in manipulating the media.
 

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Autumn of the moguls: my misadventures with the titans, poseurs, and money guys who mastered and messed up big media

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New York media columnist Wolff (Burn Rate) presents an up-close examination of the people who drove the media business to new highs and new lows in the boom years. The book provides ample context as ... Read full review

Contents

Prologue
1
Spring and Summer 2002
13
My Table
15
Lunch
19
The Powers That Be
28
The Partner
39
My Theory
48
The Ballad of JeanMarie
58
Charlie and Michael
197
More Michaels
211
Ken and Steve
225
More Michaels and More Dinner
237
Kurt and Harvey
250
Terry Peter and Jeff
253
The Man Up There
266
Unreal Property
275

In the Same Boat
63
Bob Pittmana Digression
82
Not Getting It
92
Barry Buffett
97
And Then There Was Murdoch
106
Autumn 1 The Life of the Party
113
Ailes and Truman
133
My Dinner with Rupert
151
The Rehearsal
159
The Other Panel
178
The First Day
182
The Missing Mel and Sumner
187
The Big Evening
288
The Guest List
292
Martha
295
Tina
301
And Still More Cocktails
311
Pinch
315
The Final Dinner
323
Barry TriumphantSort Of
328
Walter
337
Winter and Spring
349
Index
369
Copyright

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About the author (2004)

Michael Wolff writes a weekly column about media for "New York" magazine and is a founding columnist of the Internet business magazine "The Industry Standard." He is the creator of the bestselling "NetGuide" and the thirty-title series of NetBooks. He is the author of "White Kids" and the coauthor of "Where We Stand, " which became a multipart PBS television series. He lives in New York City.

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