B2B Word of Mouth Marketing: The Workbook This workbook is meant to accompany the book FIZZ: Harness the Power of Word of Mouth Marketing to Drive Brand Growth. Each chapter of the book is filled with helpful ideas and case studies. With this workbook, I'll provide exercises that will allow you to create a word of mouth marketing effort for your own business, specifically for B2B. |
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Bibliographic information
| Title | B2B Word of Mouth Marketing: The Workbook |
| Author | Ted Wright |
| Publisher | Independently Published, 2019 |
| ISBN | 1086839374, 9781086839371 |
| Length | 73 pages |
| Export Citation | BiBTeX EndNote RefMan |