Basics Design 01: Format
Basics Design: Format discusses the issue of physical dimension as a cornerstone of graphic design. Often overlooked due to its utilitarian nature, the size and shape of a product is nevertheless a key aspect of its eventual impact. The book demonstrates how a creative approach to format selection and a careful consideration of presentation space can produce dramatic results, within all print and digital media. It examines established format standards and, with the aid of fully-illustrated examples, suggests how thoughtful application of pre-existing models can add an extra dimension to design. Format represents the physical point of contact with the user; affecting how we receive a design’s printed or online information. Basics Design: Format provides a detailed guide to its successful implementation for students and professionals alike.
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16 pages 16-page sections 4-sheet accordion fold Almeida Theatre artist bellyband binding A binding binding method Bleed printing Book formats brochure business card Cartlidge Levene catalogue Client coating concertina fold contains cover stock created creative debossing Design Process design studio die cut dimensions Edition binding Eg.G embossing envelope example foil-blocked Folio Four-colour litho front cover Frost Design gatefold glued greyboard half-Canadian hard cover Hat-trick images invite Iris Associates ISO paper sizes Karlssonwilker Karlssonwilker Inc KesselsKramer kiss cut Levi's logo loose-leaf Luke Morgan MadeThought mailer Manhattan Loft organisation paper sizes paper stocks parallel folds Perfect binding perforated photography physical piece poster produced publication Radley Yeldar right-angle folds saddle-stitched Scott Perry SEA Design sewn sheet of paper Showthrough signatures slipcase Sonneti special colour spine spot varnish stamp standard paper stationery Stella McCartney stitched Studio Myerscough substrate Tank Tate Britain thermography throw-ups tip-ins two-colour visual z-bind