Basics Fashion Design 01: Research and Design

Front Cover
AVA Publishing, Dec 10, 2007 - Design - 175 pages
0 Reviews
Basics Fashion: Research and Design leads readers through the essential stages of fashion research--then explains how to translate that research into design ideas. How does the design brief affect the design process? What is the target market? Should designers set a theme, concept, or narrative for a collection? Author Simon Seivewright, a distinguished designer and professor, answers these questions, then explores the process of design development in a series of structured stages. A variety of approaches to communicating and rendering design work are discussed, all illustrated with more than 200 inspiring full-color images.

* Understand design briefs, target markets, creating collection themes

* No-nonsense text and more than 200 full-color illustrations

* Case studies with contemporary designers
 

What people are saying - Write a review

We haven't found any reviews in the usual places.

Contents

Introduction
6
How to get the most out of this book
7
what and why?
10
Where do you find research?
36
How to compile your research
82
Threedimensional approaches to research
104
Designing fromyour research
116
Communicating your ideas
142
Conclusion
159
Glossary
161
Bibliography
163
Useful resources and Canon
167
Acknowledgements and picture credits
175
Working with ethics
176
Back COVER
184
Copyright

Other editions - View all

Common terms and phrases

About the author (2007)

Simon Seivewright has exhibited his designs at Premiere Vision in Paris. As a woven textile designer and stylist, his clients have included Vivienne Westwood, Christian Lacroix, Missoni, Simply Red, BBC, and London Men’s Fashion Week. He lives in Brighton, UK.

Bibliographic information