Be our guest: perfecting the art of customer service
Whether they are called clients, customers, constituents, or, in Disney-speak, guest, all organizations must better serve the people who purchase their products and services or risk losing them. Now, for the first time, one critical element of the methods behind the magic that is the Walt Disney World Resort-quality service-is revealed in Be Our Guest. Even before Tom Peters and Bob Waterman profiled Walt Disney World Resort in their groundbreaking book In Search of Excellence, the most popular resort destination in the world enjoyed a reputation as a company that sets the benchmark for best business practices. Be Our Guest outlines proven Disney principles and processes for helping your organization focus its vision and align its people and infrastructure into a cohesive strategy that delivers on the promise of exceptional customer service.
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Review: Be Our Guest: Perfecting the art of customer serviceUser Review - Tim Kimberley - Goodreads
This book definitely took a bit of work translating the Disney context to my context. There were a whole bunch of gems. It's not every day you can pick up a book and learn how a successful ... Read full review
Foreword by Michael D Eisner
Service Disney Style
The Magic of Service
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Other editions - View all
Be Our Guest (Revised and Updated Edition): Perfecting the Art of Customer ...
The Disney Institute,Theodore Kinni
No preview available - 2011