Behavior Change and Public Health in the Developing World

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SAGE, 2001 - Medical - 171 pages
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Focusing on universal public health issues, this book explores what can be done and what the future holds. It introduces students and practitioners to behavior -change theories and applications. It details experiences of successful programs for the prevention and control of the world's biggest killers: malnutrition; respiratory infections; diarrhea; HIV//AIDS; and health problems arising from tobacco consumption and lack of access to family planning. The book explores health communication and social marketing strategies, learning theory, media advocacy, and community development. These behavior-change strategies are presented in terms of how the theory relates specifically to a particular health or disease issue.

 

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Contents

A Few Good Theories
15
Learning Theory
27
Nutrition
43
Family Planning
57
Infectious Diseases
71
HIVAIDS
93
Tobacco Control
105
Population
129
Risk FactorologyVersus
136
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