Best Practice Creativity

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Gower Publishing, Ltd., 1998 - Business & Economics - 271 pages
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Many organizations today face the need to continually re-invent themselves to remain competitive. This book is designed for senior managers who need to address creativity from a strategic, rather than an individual, perspective.
 

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It was filled with rubbish. I did enjoy many practicing activities but the most others were complete bore IN MY PERSPECTIVE. I will enjoy it being more advanced. I give it a 1 star. Thank you.
- Arthur Robinson

Contents

Creativity and the Organization
21
Models and Concepts of Personal Creativity
37
Models and Concepts of Organizational Creativity
61
Organizational Creativity in the Private Sector
83
Organizational Creativity in the Public Sector
105
DESIGNING THE CREATIVE ORGANIZATION
123
outside the current world of ideas
132
Structures and Systems
153
Skills and Resources
173
Learning and Change
193
A Creativity Toolkit
219
Creative Learning and Change
241
Ideas for Increasing Organizational Creativity
251
References
259
Index
265
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About the author (1998)

He is a founding member of Archigram, is the chair of the Bartlett School of Architecture, University College London & a principal in the firm of Cook & Hawley Architects in London 010.

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