Beyond the Balanced Scorecard: Improving Business Intelligence with Analytics

Front Cover
CRC Press, Jan 12, 2007 - Business & Economics - 240 pages
0 Reviews
Improve the "Health" of Your Organization by Using the Right Metrics!

The vast majority of companies use some form of balanced scorecard  to measure performance measu, yet recent research suggests that most scorecards are based on singular, unsophisticated measurements, providing flawed data on the state of the organization.

Beyond the Balanced Scorecard: Improving Business Intelligence with Analytics, by Mark Graham Brown, provides managers with the right metrics for evaluating important aspects of performance that are not accurately tracked by most companies and government organizations.

Leaders will learn how to objectively measure:

  • Relationships with Customers
  • Employee Satisfaction
  • External Business Environment
  • Supplier/Vendor performance
  • Strategy and Financials
  • This book will show you how to construct a performance index, as well as provide you with example metrics of various aspects of performance that are difficult to measure.

     

    What people are saying - Write a review

    We haven't found any reviews in the usual places.

    Contents

    Beyond FirstGeneration Balanced Scorecards
    9
    A New Way of Tracking Organizational Performance
    21
    Adding More Business Intelligence to Your Metrics
    37
    Meaningful Metrics That Predict Loyalty
    61
    Quantifying Factors That Can Make or Break Your Business
    83
    Measuring Your Most Important Asset
    101
    Key Internal Metrics of Quality Productivity Timeliness and Innovation
    139
    Measuring What Really Matters
    171
    From Performance Measurement to Performance Management
    185
    Final Thoughts
    203
    Appendix
    205
    References
    219
    Index
    221
    About the Author
    233
    Copyright

    Common terms and phrases

    Popular passages

    Page 220 - Kaplan, Robert S., and David P. Norton. Alignment — Using the Balanced Scorecard to Create Synergy. Cambridge, MA: Harvard Business School Press, 2006. Malony, David, and Robert Bustos-McNeil. "A New Window into CRM.
    Page 220 - Loyalty Rules! How Today's Leaders Build Lasting Relationships. Cambridge, MA: Harvard Business School Press, 2003. Rigley, Jennifer. "Overcoming CRM Failure in Financial Services: What's Not Working.

    References to this book

    Bibliographic information