Big Media, Big Money: Cultural Texts and Political Economics

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Rowman & Littlefield, 2003 - Business & Economics - 183 pages
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Presenting the results of new research on the monasteries of Wearmouth and Jarrow—among the most sophisticated centers of learning and artistic culture in 7th- and 8th-century Europe, and the home of Bede—and their churches, this study examines the long-lasting effect of their buildings and estates on the surrounding region from the Anglo-Saxon period to the present day. The authors trace these relationships through time with new studies of the changing landscape, the monastery precincts, and the surviving structures themselves, detailing how the historical archaeology of the sites reveals how the churches and their communities were rooted in the landscapes of Northumbria but flourished through their links with other parts of Britain and Europe. Researchers from many different backgrounds contributed to the project, using aerial, geophysical, geoarchaeological, and palaeoenvironmental surveys and digital mapping to examine the monasteries and surrounding lands. This book reveals not only the link between the churches and the region’s political and economic history, but also demonstrates how their cultural significance for local people in northeast England has changed over time.

 

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Contents

Introduction Beat the Press
1
Media Merger Mania Concentration in the Media Industry
15
Media Concentration and Culture The Movie and Music Industries
45
All the News that Fits The News and Advertising Industries
73
Students for Sale The Commercialization of Education
109
Conclusion Taking it to the Streets
137
Bibliography
155
Index
167
About the Authors
183
Copyright

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About the author (2003)

Ronald V. Bettig and Jeanne Lynn Hall are both associate professors in the College of Communications at the Pennsylvania State University.

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