Blogging for Fame and Fortune

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Entrepreneur Press, Mar 10, 2009 - Business & Economics - 286 pages
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Blog Your Way to the Big Time

Attract millions and make big money using success secrets from cyber superstars and blogging pros, including entertainment blogger Perez Hilton and Blogger.com's Taj Campbell. Learn how to build a noteworthy online identity, captivate the masses, and break into mainstream media-leveraging your creativity, not your bank account. Plus, discover how to immediately cash in on your online platform and new-found popularity!

  • Create a custom, sticky blog site using free blogging services
  • Transform your opinions, expertise, commentary, audio/video creations, and the like into your next paycheck
  • Dare your audience to take notice with 101 proven blogging topics and subject matters
  • Gain the competitive advantage using expert advice from the world's best known bloggers and blog experts
  • Use original, innovative techniques and powerful tools to make your blog stand out
  • Learn how to avoid the 10 most common blogger mistakes
  • And more

On the net, no topic is off limits. Share your opinions, thoughts, commentary, audio/video creations, and expertise to build your online presence and launch yourself into stardom!

 

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LibraryThing Review

User Review  - seldombites - LibraryThing

Just about everybody has a blog these days. They are so prolific that it can be difficult to stand out from the crowd. Yet this is exactly what you must do if you wish to make money from your blog ... Read full review

Selected pages

Contents

Blogging 101
7
Whats a Blog Anyway?
10
Anyone Can Become a Blogger
11
The Benefits of Blogging
12
Start Setting Your Goals and Expectations
13
The Costs of Getting Started as a Blogger
14
You Too Can Become Rich and Famous as a Blogger
16
Whats Next?
19
Distributing Your Vlogs
138
Webcasting Strategies
140
Whats Next?
141
Become Famous as a Blogger
143
An Alternative to Starring on Reality TV
145
Communicating with Your Fans
148
Whats Next?
150
Driving Traffic to Your Blog
151

What Youll Need to Get Started
21
Required Software
23
Peripherals and Additional Equipment
27
Internet Connection
29
Cost Calculating Worksheet
30
Whats Next?
31
Choosing a Blogging Service
33
Meet Your Hosts
35
Additional Blog Hosting Options
47
Whats Next?
53
Creating Your Blog
55
Types of Blogs and Content
56
What to Consider Before Creating TextBased Content
57
What to Consider Before Creating Audio Content Podcasts
58
What to Consider Before Creating Vlogs VideoBased Blogs
62
Choosing What to Blog About
63
Defining Your Target Audience
64
Giving Your Blog a Catchy Name or Title
68
Writing a Succinct Blog Description
69
Finding Your Blogging Voice and Attitude
73
Keeping Your Blog New and Fresh
74
Incorporating Keywords in Your Content
75
Whats Next?
77
The Anatomy of a Blog
79
Layout and Design Fundamentals
82
Hiring a Professional Blog Designer
96
Update Your Blog Anywhere Anytime with Mobile Blogging
98
Whats Next?
101
101 Proven Topics to Blog About
103
101 Topics to Consider Blogging About
104
Blog Topic Idea List
105
Whats Next?
110
Creating an Awesome Blog
111
Nine Tips for Utilizing SEO to Generate Blog Traffic
121
Focus on Improving Your Sites Ranking and Position
124
Whats Next?
125
Vlogging or Webcasting Your Way to Stardom
127
Internet Stardom Is All About Name Recognition
130
Producing TopQuality Vlogs
131
Making Your Vlogs Stand Out
134
Vlogging and Webcasting Equipment Youll Need
137
Monitoring Your Blogs Traffic
152
Run Paid Ads with Google AdWords and Similar Services
170
How to Launch a Paid Search Engine Marketing Ad Campaign
171
Utilizing Online Display Paid Advertising to Promote Your Blog
176
Create and Distribute Special Business Cards or Promotional Materials
178
Dont Forget to Focus on Your Personal Security
179
Whats Next?
180
How to Get Rich from Blogging
181
Incorporate TextBased ContextSensitive Ads Into Your Blog
182
Become an Affiliate for WellKnown Companies and Showcase Their Display Ads
184
Sell Your Own Display Advertising Space
187
Solicit Sponsorships for Your Blog
188
Offer a Membership with MembersOnly Privileges and Offers
190
Use Your Blog as a Promotional Tool for Your Company
191
Land a Job as a Professional Online Community Moderator
192
The Top Ten Biggest Blogging Mistakes
195
1 Having Unrealistic Expectations
196
2 Not Targeting the Appropriate Audience with Your Content
198
4 Disclosing Too Much Personal Information
199
5 Creating Your Blog So Its Not Web Surfer Friendly
200
7 Purposefully Misrepresenting Information as Fact When Its Pure Fiction
201
8 Not Properly Promoting Your Blog To Generate Traffic
202
9 Violating Copyright and Trademark Laws with Your NotSoOriginal Content
203
10 Not Taking Into Account How Your Blog Will Impact Your Personal and Professional Life Outside of Cyberspace
204
Whats Next?
206
Blogging Experts Share Their Wisdom
207
Taj Campbell
208
Chris Alden
216
Josh Mullineaux
224
Catherine Brown
229
Whats Next?
233
Cyberstars Reveal Their Secrets to Success
235
Perez Hilton
236
Chris Crocker
242
Ben Jelen
250
Patrick W Gavin
255
Kiel James Patrick
259
Final Thoughts
265
Glossary
267
Index
277
Copyright

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About the author (2009)


Jason R. Rich is the bestselling author of more than 37 books covering a wide range of topics, including computers, ecommerce, personal finance, career-related topics, and travel and entertainment. He also contributes regularly to major daily newspapers, including the New York Daily News, as well as national magazines and popular websites.

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