Boards That Love Fundraising: A How-to Guide for Your Board

Front Cover
John Wiley & Sons, Mar 29, 2004 - Business & Economics - 128 pages
Written by Robert Zimmerman and Ann Lehman--leading experts in the field of fundraising and board development--Boards That Love Fundraising not only shows that all board members (no matter the level of experience) can learn to raise funds but also provides effective tips to the more experienced fundraisers. This workbook explains your fundraising responsibility as a board member while it:
  • Provides information on board structure and its impact on raising money
  • Outlines the concepts that will empower you to ask for money effectively and fearlessly
  • Describes the wide variety of methods nonprofits use to raise money and the board's role in each area
  • Shows how to recruit board members who can help with fundraising
  • Explores the vital issues of fundraising, planning, staffing, evaluation, and working with consultants

"The book provides tips to help board members overcome the fear of rejection and feel more comfortable asking for support."
-- The Chronicle of Philanthropy, May 27, 2004

[The authors exploration of] " ..topics such as how to ask for a substantial gift and motivations for giving are especially effective."
-- September 22, 2004, The Foundation Center, Philanthropy News Digest

 

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Contents

1 What Every Board Member Needs to Know to Start Fundraising
1
2 Fundraising Rules Underlying Successful Appeals
10
3 The Boards Role in Specific Fundraising Activities
35
4 Effective Board Recruitment
70
5 Primed for Fundraising
78
Conclusion
95
Resource A Major Donor Solicitation Asking for the Gift
97
Resource B Major Donor Solicitation Scripts
103
Index
109
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About the author (2004)

Robert M. Zimmerman is a fundraising specialist and president of Zimmerman Lehman. He has more than thirty years experience in the areas of fundraising, board and volunteer training and development, and executive search.
Ann W. Lehman is a lawyer, planning specialist, executive coach, trainer, and policy expert. She has worked in the public interest arena for more than twenty-five years.

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