What people are saying - Write a review
We haven't found any reviews in the usual places.
FOREWORD by Les Brown
CHAPTER TWO Programming Practices and People by Sydney W Head
CHAPTER THREE Regulatory Constraints by Sydney W Head
17 other sections not shown
advertisers all-news radio all-news station appeal Arbitron attract audience cable systems chapter children's programming client stations comedy commercial networks commercial television competition constraints cost counterprogramming coverage daypart daytime demographic entertainment example feature films Fred Silverman game shows grammers gramming Home Box Office independent stations KUSC Laverne & Shirley licensees listeners major ming morning network affiliates network program noncommercial off-network on-air operators pay-television percent period potential primetime production program director program executive program manager program service programmer's programming decisions programming strategies promotion public affairs public broadcasting Public Broadcasting Service public television public television stations ratings rep programmers reports satellite schedule segments Showtime signal sion sit-com staff station program success superstation syndicated syndicated programs talk television programming three networks tion usually viewers week WTBS