Build an eBay Business QuickSteps

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McGraw Hill Professional, Aug 11, 2005 - Computers - 224 pages
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Based on courses for eKnowledge Institute, a training company run by longtime eBay insiders, this highly visual guide explains how to set up and operate a thriving eBay business. Full-color, step-by-step instructions show you how to develop a business plan, implement a sales strategy, create great listings, run successful auctions, set up an eBay store, and much more. Each chapter’s “How to” list and color coded tabs make it easy to flip straight to specific topics right away.

 

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Contents

Chapter 1 Planning Your eBay Business
1
Chapter 2 Developing Selling Strategies and Inventory
21
Chapter 3 Creating eBay Business Processing Centers
43
Chapter 4 Creating Super Listings
65
Chapter 5 Managing Your eBay Business
89
Chapter 6 Setting Up an eBay Store
113
Chapter 7 Selling for Others
137
Chapter 8 Using eBay Live Auctions and Other eBay Sales Outlets
155
Chapter 9 Applying eBay to Nonprofits
173
Chapter 10 Integrating Your eBay and Other Businesses
191
Index
205
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About the author (2005)

Carole Matthews is the author or coauthor of more than 60 books, including the best-selling Photoshop CS QuickSteps and the just-published eBay QuickSteps. She and her husband, Marty Matthews, helped develop the QuickSteps series and currently act as packagers for many of the books in the series.

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