Building a Successful Business Plan: Advice from the Experts

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Socrates Media
Socrates Media, LLC, Sep 1, 2005 - Business & Economics - 272 pages
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If you are an entrepreneur with a plan, you are a person to be respected! You are ready to answer that age-old question, ?Are you ready to be an entrepreneur?? with a resounding ?yes?. You are prepared with the most important, fundamental tool for your personal and business success: a sound, convincing and practical business plan. We all dream one day to be our own boss, to enjoy the benefits of business ownership, to garner the respect and admiration of our friends and colleagues as someone who ?has made it?. The key step from moving out of a faceless cube to striking a pose of independence and self-worth is a solid business concept, articulated through a business plan where no stone is left unturned. See yourself with a promising business idea? Now it is time to take the first step to put that plan into action ? that means crafting a business plan so convincing and so complete that it will attract the immediate attention of investors and key employees.
 

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Contents

Section One
2
Section Two 29
30
Uniquely YoursCompany ProductService Description
31
Analyzing Your Market
43
Your Marketing Strategy
61
Section Three 77
78
Turning on Sales
79
Growth Profitability with Product Development
87
Servicing the CustomerThe Customer Service Plan
111
Section Four
115
Building the Team
137
Financially SpeakingThe Financial Plan
145
Section Five 175
176
Section Six
193
Section Seven 225
226
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