Building a Strong Foundation: Fundraising for NonprofitsThe authors address all the aspects necessary to raise funds successfully in a non-profit environment. Learn how to build the relationships that are central to successful fundraising activities. Discover how organisational analysis, careful research, development of supporting materials, and knowledge of the possibilities can help a non-profit increase its funding base significantly. A practical textbook for courses in non-profit management, the book is an excellent resource for boards of directors, agency directors, and fund development committees. |
Contents
Current Patterns of Giving | 3 |
Understanding Why People Do Not Give | 12 |
References | 22 |
Copyright | |
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$1 million AAFRC Trust amount annual assets bequest board members Breast Cancer campaign capacity capital gains tax cash cause-related marketing chapter charitable gift charitable organization Chronicle of Philanthropy committee companies contributions corporate giving costs cultivation determine directors dollars donations Dun & Bradstreet ensure ethical example executive FIGURE Foundation Center fundraising activities fundraising efforts fundraising program fundraising strategies goal important income gift increase individuals involved issues Kaplan major gift prospects Management mission motivated National nonprofit organizations North Carolina NSFRE opportunity organization's organizational Panas percent planned gifts planned giving program potential donors professional profit prospect research prospective donors proxy statement raising money received relationships requires response role rule of thirds Sierra Club solicitation special event fundraising specific staff and volunteer successful fundraising Taft Group tax deduction tion typically Y-ME