Built identity: Swiss Re's corporate architecture
Swiss Re is one of the leading reinsurance companies in the world. This book documents its built identity by looking at its eleven buildings in six locations (Zurich, Adliswil, R??schlikon, Munich, London, and New York). It illustrates this corporate architecture with sketches, plans, and photographs and brings it alive in interviews by Roderick H??nig with the participating architects. Bothe Richter Teherani, Meili und Peter, Norman Foster, Tilla Theus, Silvio Schmed, Schnebli Amann Menz, and St??cheli und Partner provide fascinating perspectives on how the firma??s corporate culture came to architectural expression. This discourse is then continued and expanded in texts by Kees Christianse, Kerstin Hoeger, Jons Messedat, Elisabeth Samsonow, Saskia Sassen, and Philip Ursprung. The book focuses on a broad range of aspects a?? including corporate identity, globalization, corporate urbanism, sustainability, and risk a?? and relates them to the larger theme of corporate architecture.
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New York Armonk 57
Munich Unterfohring 81
Ruschlikon Swiss Re Centre for Global Dialogue 109
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30 St Mary Adliswil Altbau archi Architekten und Partner Armonk artists Baltic Exchange Benetton brand building's cafeteria ceiling Centre for Global city's client colours company's complex concrete context core Corporate architecture corporate design courtyard create cultural digitised employees entire entrance hall exterior Foster and Partners Foyer function furniture garden glass facade glazed global city Global Dialogue Gotthardstrasse 43 ground floor Ground Plan headquarters hedge HVAC interior Karl Schwanzer Kensico Reservoir Kienast Vogt Klubhaus Lake Zurich lift light located London Martha Schwartz Meili Munich Mythenquai natural neo-baroque Nike Norman Foster office building office floors Otl Aicher pillars plants risk roof Ruschlikon seminar building Soodring 33 spatial St Mary Axe staff restaurant storeys strategy structure sustainable Swiss Re Centre Swiss Re's tion top floor tower Tufihaus Unterengstringen Unterfohring USM Haller villa walls Wolfsburg York