Business Across Cultures

Front Cover
John Wiley & Sons, May 14, 2004 - Business & Economics - 368 pages
0 Reviews
Business Across Cultures is the keystone book in the Culture for Business series. It provides an overview of all subjects tackled in the other books of the series. Its particular aim is to provide executives with a cross-cultural perspective on how companies meet the diverse needs of customers, investors and employees; to introduce the main ideas in business in a multicultural context; and to show how they all fit together.
 

What people are saying - Write a review

We haven't found any reviews in the usual places.

Contents

1 The organization as a cultural construct
11
2 The organization of meaning introducing value dimensions
23
3 Further value dimensions
61
4 Corporate culture
99
5 Managing change and continuity across cultures
153
6 Marketing across cultures
181
7 Managing HR dilemmas across cultures
239
8 Finance and accounting across cultures
273
9 The quest for a new paradigm of international leadership
291
10 The reconciling organization
315
Notes and bibliography
349
Index
353
Copyright

Other editions - View all

Common terms and phrases

About the author (2004)

FONS TROMPENAARS is Director of Trompenaars Hampden-Turner, an innovative centre of excellence in intercultural management.  He is the world's foremost authority on cross-cultural management and is author or co-author of several best-selling books in the field, including Riding the Waves of Culture, Die the Pediestrain Die? and 21 Leaders for the 21st Century.

PETER WOOLLIAMS is Professor of International Business at Anglia Business School.  He is also an owner/partner in Trompenaars Hampden-Turner.

Bibliographic information