Business Behaving Well: Social Responsibility, from Learning to Doing

Front Cover
Ron Elsdon
Potomac Books, Inc., 2013 - Business & Economics - 257 pages
Social responsibility has become a goal for both employers and employees in the businesscommunity. But what does the term social responsibility mean, and what paths mustbusinesses take to make a positive impact on society? "Business Behaving Well" provides arationale and roadmap that will enable businesses to integrate social responsibility into theirpurpose and operations.Using real-world examples from a broad variety of industries, including health care andeducation, Ron Elsdon and his contributors describe how nonprofit and public sectorentities can structure effective relationships with private firms for everyone s benefit.Addressing strategic issues as well as practical implementation, "Business Behaving Well" isfor anyone who is actively engaged in the business world, individuals working in the publicand nonprofit sectors, and students and faculty who study the relationship between businessand social issues. "Business Behaving Well" provides both the tools and structure to applyprinciples of business social responsibility while inspiring readers with enthusiasm and theconfidence to take action.

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List of Illustrations
Lessons from Educational
Understanding and Assessing Corporate Social Responsibility
Partnerships between the ForProfit and Nonprofit Sectors
Government as a Business Partner in the Pursuit of Social
PublicPrivate Sector Collaboration
Social Responsibility Healthcare Equity and Workforce
A Collaborative Path toward
Financial Institutions and Social Responsibility
Appendix A Income Inequality and Gross National Income
Selected Bibliography
About the Contributors

Implications for Business

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About the author (2013)

RON ELSDON is a founder of Elsdon, Inc., Elsdon Organizational Renewal, and New Beginnings Career and College Guidance, specializing in providing career and workforce development for organizations and individuals. He is the author of "Affiliation in the Workplace: Value Creation in the New Organization" (Praeger, 2003) and the editor of "Building Workforce Strength: Creating Value through Workforce and Career Development "(Praeger, 2010). He holds a PhD from Cambridge University and lives in Danville, California.

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