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HOW BUYERSELLER RELATIONSHIPS ARE FORMED
IMPLICATIONS FOR EXPORT MARKETING STRATEGIES
Asian LDCs bicycle and footwear brand names BUYER-SELLER LINKS buyer-seller relationships buyers and suppliers buying offices capabilities Changwon China components Corporation country reputation delivery standards Developing country firms developing country supplier directly from foreign domestic Energy Entering International Markets evaluating example EXPORT DEVELOPMENT export marketing funds factory finance firm-level foreign manufacturers Hong Kong ideal supplier independent bicycle dealers Indonesia industry associations international buyers International Finance Corporation International Trade International Trade Administration Investment joint venture partners LDC firms lessons long term relationships market channels market niche merchandise N.W. Washington newly industrialized economies NIEs P.O. Box product development product differentiation product quality purchasing quality and delivery quality control quality inspection reliable retailers Schwinn Bicycle Company sector SERIES PAPERS skeptical sources of supply South Korea Taiwan Trading Company U.S. buyers U.S. firms U.S. market U.S. producers Underwriters Laboratories wholesale importers World Bank Yoon