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Asias Licensing Market
Chinas Licensing Market Present Conditions
Future Prospects for Chinas Licensing Market
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access to licensees advancing licensing companies advancing licensors Advancing overseas licensors agents N=82 animated cartoon animation content Asia's licensing market Astro Boy based in Hong Beijing business connections business in China capita GDP China's licensing market Chinese licensing companies Chinese licensors Chinese mainland market Chinese mainland's licensing Crayon Shin-chan developing their licensing easier access emerging licensing companies emerging overseas licensing enter the mainland Entertainment/Characters global licensing market Guangzhou Hong Kong agents Hong Kong-based licensing In-depth Interviews Japan Japanese licensor licensed product sales licensed properties licensing agents n=31 licensing business licensors and licensing mainland's licensing market market in Asia mobile phone office or subsidiary overseas animation overseas counterparts overseas licensing companies perception gap Popular Properties potential licensees product piracy prospects quality of licensees Questionnaire Survey responses retail sales RM Enterprise role of Hong sales of licensed San-X SARFT Shanghai Source South Korea specialty stores Sports Taiwan TOEI ANIMATION Trademarks Trademarks/Brands Vooz