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chapter a The Process of Criticism
The Traditional Approach
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action activity aesthetic American analyze approach to criticism argument audience audience's behavior Bormann Burke's cartoon chapter characters comedy concepts constraints coverage create critical approach culture determine discussion documentary drama dramatistic approach elements enthymeme ethical evaluate examine example exigence experience fantasy theme analysis fantasy type feminist fictional film focus focuses genre hero hierarchy Hill Street Blues human humor identify ideology images important individual influence interpret issues judgment Marxist mass media means medium message songs metaphor monomyth Muckrake music videos narrative approach narrative paradigm narrow-casting particular pentad plot political popular President problem provides public speaking purpose reality rhetorical act rhetorical community rhetorical criticism rhetorical properties rhetorical situation rhetorical theory rhetorical vision situation comedy society speaker story strategies structure style symbolic convergence theory symbols television programs Toughlove Toulmin model traditional approach values Vietnam viewer visual