Conducting a Successful Capital Campaign: A Comprehensive Fundraising Guide for Nonprofit Organizations

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Wiley, Nov 4, 1988 - Education - 292 pages
An authoritative, systematic guide to planning and managing a successful capital campaign in any type of nonprofit organization. Dove draws on his extensive experience as a fund raising manager and consultant to offer winning strategies and formulas for streamlining the fund raising process and maximizing results. He offers practical, how-to advice for handling all phases of capital campaigns?from conducting an initial market analysis and getting board members involved to soliciting donors and ensuring ongoing commitment of key people. He identifies the key principles of a capital campaign?small or large, regional or national, and shows how these principles can be applied in any type of nonprofit organization.

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The Key Components of a Capital Campaign
Three Essential Steps
Roles of Leaders and Volunteers in the Campaign

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About the author (1988)

Kent E. Dove, one of America's most successful and respected fundraisers, is Senior Adviser and Executive Director, Campaign Planning, for the Indiana University Foundation. He has served on the educational fundraising committee of the Council for Advancement and Support of Education (CASE) as well as on the board of directors of the Association of Fundraising Professionals (formerly NSFRE). He is the author or coauthor of" Conducting a Successful Capital Campaign," 2nd Edition (1999), "Conducting a Successful Fundraising Program "(2001), "Conducting a Successful Annual Giving Program "(2001)," and Conducting a Successful Development Services Program "(2001) all from Jossey-Bass.

Thomas W. Herbert is Executive Director of Development and Alumni Programs at the Indiana University College of Arts and Sciences.

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