Construction Business Development

Front Cover
Christopher Preece, Paul Smith, Krisen Moodley
Routledge, Mar 30, 2007 - Architecture - 216 pages
0 Reviews
Construction Business Development is the first book to provide an insight into business development strategies, tools and techniques in construction. This edited text combines academic research with the broad industrial experience of construction business development professionals and marketing consultants. It uses illustrations and case studies in addressing current and future challenges and opportunities in a highly competitive business environment.

This practical book will help construction managers learn how to turn clients into loyal customers.
 

What people are saying - Write a review

We haven't found any reviews in the usual places.

Contents

1 Introduction
2
Planing to Take the Long Term View
6
Tools and Techinques
69
Challenge of a New Age
136
Index
195
Copyright

Other editions - View all

Common terms and phrases

About the author (2007)

Paul Smith is an honorary fellow in human resource management at Keele University.

Bibliographic information