Contemporary Microenterprise: Concepts and CasesJoseph Mark S. Munoz While there have been numerous books and articles written on the popular topic of microfinance , few books have been written on the business model behind it: the microenterprise . Due to its diversity of thought and high quality of chapter contributions, |
Contents
| 1 | |
a crossnational comparison | 9 |
the interface between entrepreneur and manager | 20 |
evidence from Vietnam | 32 |
5 Theoretical view on microenterprise entrepreneurial motivators | 49 |
6 Creating a typology for the arts and crafts microenterprise | 61 |
7 The challenges for tourism microenterprises in the Tiger Leaping Gorge Southwest China | 74 |
the case of Faulu Kenya | 87 |
the Malaysian growth experience | 180 |
the case of Dotz in Brazil | 193 |
the case of Indonesia | 206 |
the case of Hand in Hand in India and South Africa | 221 |
an applied perspective | 234 |
the case of TNCs in Tanzania | 247 |
outcomebased evidence from the Center for Women and Enterprise | 260 |
underlying values and assumptions | 276 |
9 Is microcredit compatible with microentrepreneurship? Evidence from Latin American tienditas | 102 |
assessing its impact on microenterprises | 116 |
innovative business models at the base of the pyramid | 129 |
can webenabled microenterprises successfully internationalize? | 140 |
drawing lessons from franchise literature | 155 |
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Common terms and phrases
activities approach areas Baseline Survey borrowers Celtel challenges chapter clients craft creative cultural customers Dotz economic employees employment engagement entrepreneur-founder entrepreneurs entrepreneurship environment export factors Faulu Fillis franchising franchisor funds global Grameen Bank growth household identify impact income individual Indonesia industry informal sector initiatives innovation interface International Business internationalization investment Kenya loan loyalty programs Malaysia Management MFIs micro-franchising micro-globals microcredit microen microenterprise microentrepreneurs microentrepreneurship microfinance institutions million MSEs networks Nigeria nipa palm operations opportunities organizational organizations owner Paombong participants percent poor poverty alleviation profit response retail Review role rural skills Small Business small enterprises small firms SMEs social capital South Africa sponsorship stakeholders strategy success survey sustainability Tambunan Tanzania tienditas Tiger Leaping Gorge tion TNCs trade transaction costs venture Vietnam women World Bank