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Research Design and Methodology 63
This chapter offers an introduction to the importance of logistics and how it
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areas assess Becton Dickinson carriers cash flows concept Coors Corporate and Logistics cost and service cost reduction costs and revenues Council of Logistics create value Crystal Brands customer satisfaction Customer Service customer value delivery developed Dickinson and Company distributor effective efficiency enhance example external customers firm revenues firm's identify impact implement important increase information system integrated logistics internal and external Kaska L.L. Bean logistics activities logistics channel management logistics channel members logistics costs logistics executives logistics functions Logistics Management Logistics Operations Cost logistics process logistics quantification logistics service levels logistics service outputs manufacturing marketing merchandisers methodologies Nabisco National Semiconductor needs Oak Brook overall partnerships perceptions performance Procter & Gamble product availability profits quantify logistics value reduce requirements responsibility result retail single point strategic study firms study logistics organizations suppliers supply chain management Theme tion transaction cost triangle Unisys Logistics Services upper management Warehouse warehousing Welch's