Creating the New E-business Company: Innovative Strategies for Real-world Applications
E-Business abounds, but the secret to profits continues to elude many. Until now. E-biz expert Michael Gendron turns the tide as he explains that the emergence of technology demands a change in the way management views and thinks about business--not just in the way it employs business technologies. Gendron shows management how to use technologies to maximize their potential by thinking of their businesses in entirely new ways. There are myriad benefits to be gained from new technologies, but that's where typical management thinking stops. To have a true e-commerce mindset one must ask: What things must we do to earn these benefits? How must we rethink our businesses? What, in fact, are we trying to accomplish? CREATING THE NEW E-BUSINESS COMPANY: INNOVATIVE STRATEGIES FOR REAL-WORLD APPLICATIONS gives managers the tools to find the answers for their organizations. Powerful, practical, and insightful, it illustrates how a conversion to e-commerce thinking boosts bottom line benefits--in real time.
What people are saying - Write a review
We haven't found any reviews in the usual places.
EBusiness Not ECommerce
Introduction to Technology
Framework for Developing EBusiness Strategy
9 other sections not shown
Aberdeen Group accelerate administrative allows Amazon.com analysis analyze Apple computer applications assets benefits brainstorming business cycle business process Business Week cash chapter communication company's competitive competitors complete consider constituents costs create customer service cycle databases defined direct e-business e-mail eBay effectively employees enablement environment example executives Exhibit expand files functional areas global hardware identify impact implement improve inbound logistics indirect activities industry Internet inventory investment ISDN macro manufacturing million monitor operations opportunities organization outsourced pace percent personnel potential prioritize profitability programs purchasing real-time RealPlayer reduce represent result Salesforce.com search engines selling Solectron specific spending strategy structure summary telework tion Total transaction processing users value chain vendors VOIP Wachovia Corporation warranty Web applications Web crawlers Web-enabled WebEx Webinars wireless